About CRP

CRP Automotive is a business unit of CRP Industries, a veteran-owned family business that has been in continuous operation for more than 60 years. What was once a small company offering about 200 sizes of German-manufactured tires to North America is now an industry leader that provides thousands of products to the automotive sector.

Since our founding in 1954, CRP has been committed to bringing high-quality solutions to the automotive market. Our brands represent some of the finest products in their respective categories, including AAE steering components, Rein Automotive parts, Pentosin technical fluids, and AJUSA gaskets and head bolts.

CRP Automotive is committed to creating sustainable solutions and keeping vehicles on the road longer — and stronger. To ensure we are always in touch with the current and future needs of the market, we maintain a close connection with the professional repair technicians who select and install our products in imported and domestic vehicles.

It is our PURPOSE to build a sustainable community where people and machines can perform at their best.

It is our VISION to be the service market partner for creating solutions to problems caused by advancing technology.

Additionally, the CRP team has extensive experience with both mechanical and electronic remanufacturing and is familiar with the particulars of each. We understand the integration, interference, interdependencies, and critical characteristics of entire systems. Electronic and mechatronic components that we have capabilities to remanufacture include:

  • Anti-lock braking system (ABS) modules
  • Electronic power assist steering modules
  • Transmission control modules
  • Instrument clusters
  • Electronic turbo actuators and throttle valves
  • Engine control modules
  • Vehicle body control modules (door, MUX, seat control, antitheft, telematics, etc.)
  • Hybrid electronic systems (inverters, power supply modules, control modules, etc.)
  • Electronic EGR valves and SRA
  • Mass air controllers
  • Electronic steering/ complete unit/ electronic and mechanical
  • Electronic braking systems

CRP is a privately owned company headquartered in Cranbury, NJ — with facilities in North Carolina, South Carolina, Michigan, and Puebla, Mexico. CRP Industries Inc. is ISO 9001:2015 certified with TUV Rheinland of North America.

ANAB Accredited Logo IAF Logo Manufactured Again Logo ISO Certified Logo TUV Rheinland Logo

What's Hot, Campaigns & Promotions

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Provide feedback

CRP Automotive welcomes feedback. Let us know what you think about our products, our service, our videos — anything!

Use the form linked below and a member of our feedback team will get back to you soon.

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CRP Automotive partners with leading companies in the automotive industry and is a member of several major trade organizations.

To learn more — including how to become one of our partners, click on the button below.

View Partners

Proposition 65 Warning

For more information on California Proposition 65, go to www.p65warnings.ca.gov.